Written by Zoe Amar for Charity Digital News
“Digital is a fundamental part of the way the modern leader operates. It’s not just being on the channels – it’s using them to build networks, be more collaborative and respond quickly. The command and control model of leadership feels increasingly analogue, clunky and old fashioned. Your charity may have run the same services for decades but the world in which it operates has changed radically.”
If you want to help your charity use digital to increase its impact, persuade your leadership team to support digital or understand how your charity can follow best practice, why not sign up to a weekly e-mail for the next 7 weeks to help you get started with the Code?
“Like any organisation, charities can learn a lot about what they do, who they serve and the impact they have, by drawing on their data."
“It’s no longer good enough as a Chief Executive to say:
‘I don’t do digital’.”
